Innovative ideas for cultural and creative sectors in Europe



The @diversity - European Idea Competition is seeking 15 of the most original and innovative ideas for cultural projects that make use of information and communication technologies (ICT) to finance, produce, make available, disseminate and/or extract value from cultural contents. The ambition is to create an open laboratory to test new approaches dealing with cultural content for innovation and digital sharing. Our aim is to explore new business models fostering the cultural diversity in Europe.

Please download the Terms of References for the @diversity - European Idea Competition here.


All winning ideas have the unique opportunity to receive tailor-made professional coaching on legal issues, business modeling, technology, access to finance, marketing and networking. The aim is to attract financing and customers for the idea and transform it into a sustainable project, product or service that enriches Europe‘s cultural landscape and strengthens its cultural and creative sectors for the future.


@diversity will launch its online training platform that matches the coaching/consulting requests of ideas with a broad network of experts and offers an integrated communication tool for video calls, file sharing and webinars. All winning ideas will have the opportunity to get about 100 hours of individual coaching from experts in various fields.


@diversity covers the cost for 2 or more pitching events for each idea team to present their idea to investors or stakeholders.


The Creative Shift Forum

29 September 2014 | Brussels

@diversity would like to thank all attendees of the Creative Shift Forum 2014 for their valuable input and the vivid exchange. Please find below a link to a report about the event including the kind feedback of our attendees.

Event Report